Daily Lodging Report
Re-Introducing an Iconic Publication
Brand Identity – Web Design – Creative Direction – Copywriting - Content Strategy
Daily Lodging Report is the leading source of hotel industry news for lodging, real estate, and investment professionals operating in North America and Asia Pacific.
The newsletter had been around for 20+ years and was an industry favorite at the the time Skift acquired it, despite having no website, logo, or visual presence.
With the busy hotel executive audience in mind, we designed a clutter-free, minimalist identity and website that prioritized clarity, typographic design, and custom content modules so users can discover the news and insights most critical to their needs.