
I create transformative strategies, plans, brands, content, products, events and experiences that provoke progress and community across physical+digital spaces.
My aim is to help mission-driven leaders envision and build the future by shaping multi-faceted programs and platforms from concept through launch to on-going development and growth.
How can I help?
Interdisciplinary creative strategist, experience designer, program manager, and executive producer. My mission is to help purpose-driven leaders:
Shape narratives to articulate world-changing ideas, envision future concepts, pragmatic action plans, and sustainable revenue models to drive organizational growth.
Build physical+digital programs and environments, live events and talks, online education, learning journeys, creative collaborations and community engagement initiatives where ideas, insights, and knowledge are shared and lives enriched.
Tell and capture stories that inspire new ways of thinking and being, ignite global movements and industry transformations, and give audiences and communities the tools and motivations to activate further.
Create brand and experience platforms as immersive, iterative ecosystems where new projects, programs, publications, and experiences can extend from, and where partners and communities can co-create and shape in novel, multidimensional ways.
Events & Experiences
Creator/Curator of Events, Experiences and Virtual Programs.
Content & Digital Media
Writer/Editor/Producer capturing stories, creating publications, interactive content experiences, and strategic communications.
New Ventures & Concepts
Strategist, systems thinker, and brand builder helping visionary leaders craft and articulate world-changing ideas, pilot future concepts, build products, drive revenue and navigate the future.
Roles I Play
Interdisciplinary Strategic Partner & Creative Human (always)
Events: Experience Creator & Program Manager
Marketing: Brand Builder & Activator
Content: Storyteller, Editor & Executive Producer
Growth: Revenue Generator & Growth Expert
FAQs
-
If you made it this far, it seems like you may want to work with me too. If you’re not sure how to start, here’s a few routes:
1-day to 1-week sprints: When you have a rapid need, well-defined brief, or an urgent objective to solve for. 100% focus on your need. An organized, structured strategy session. Clear, actionable plan with as much research, insights, and value as I can pack in. We can develop further or hand off.
1-2 week sprint: When you have a bigger challenge or 5+ team members joIning us. Need a more comprehensive communications strategy, go-to-market plan, editorial calendar, or have a more content project or event production to map out.
Longer-term or on-going project. Like establishing and training a new team, creative studio, planning a launch in a new market, multi-week video production, or a website redesign with a custom CMS, sitemap, and intuitive visual storytelling tools.
Book a 20-min intro call and let’s figure it out.
-
I would love to work with you to:
Develop projects or support causes community projects and impact initiatives.
Envision and launch new concepts, brands, products, and experiences around immersive art+tech+music, Web3, creative entrepreneurship and revenue models, small business and community development, regional culture/food/heritage, emerging trends and subcultures, the future of wellbeing, work, travel, tourism and mobility.,
Transform your brand, revamp your messaging and positioning, and activate it for a new market or region.
Tell stories that connect culture, heritage, business, and technology. Make trends and data visual and accessible. Create human-centered narratives, documentaries, investigations and publications to expose meaningful ideas and insights for
Build engagement programs, platforms, immersive learning experiences, interactive content environments, editorial publications and channels to inspire hard-to-engage niches or that support local communities or sustainability goals.
Curate, facilitate, moderate and manage editorial events, curating themes, topics, and speakers, or producing creative activations and experiences.
-
When I’m not booked, I try to take on quick (~1 day) pro bono projects for good causes or non-profits, usually once a month. If our visions for creating a future that is inclusive, sustainable, prosperous, creative and welcoming is shared, get in touch.
-
Sectors: Travel, Tourism, Hospitality, Media, Creative Services, Wellness, Food & Beverage, Aviation, Technology, Luxury, Lifestyle, Fashion
-
SkiftX
-
Crafting Experiences
Online: Creative, Brand & Content Strategist. Design & Trends Researcher. Writer. Editor.
On/Offline: Program Manager. Experience Designer. Event Producer. Senior/Executive Producer. Editorial Director. Instructional Designer. Learning Experience Designer. Course Creator. Community Manager.
Org./Project/Program Development: Change Management. Social Impact. UX Researcher. Community Engagement.
On-Stage: Moderator. Workshop Facilitator. Speaker. Panelist. Interviewer.
Teams: Interactive Content Director. Digital Project Director. Field Production Manager.
Growing Brands and Business
Online: Marketer. Product Manager. Strategic Comms. Sales Strategist.
Coaching/Advising: Brand Storytelling, Thought Leadership, Editorial Operations, Presentation & Pitch,
As a Creative Strategist, Trends Analyst and Brand Marketer. when you need a conceptual thinker, creative storyteller, and data analyst, to tap research skills, keen eye for design, and vivid imagination, and a knack for finding insights, attuned to your business, market, culture and tech trends. I can find the right words, visuals and story flow to communicate your vision.
Define big ideas and concepts with your leadership team.
Trends, Research, Creative Strategy & Communications Skills to: Articulate Your Vision. Establish Future Concepts. Define Opportunity Areas. Bring Complexity to Clarity. Craft and visualize insightful ideas to win clients or funding. Projects like opportunity research, impact mapping, audience segmentation, competitive analysis, brand strategy & identity, strategic narrative, visual communication systems, visual frameworks, maps and diagrams, flowcharts,
—
Design experiences and programs for your on/offline community.
Experience Designer. Program Manager.
As an experience designer I can help you envision immersive physical, digital, and hybrid interactive experiences and map out end-to-end audience journeys across platforms. As a Program Manager, I can orchestrate all the moving pieces so brand, content, talent, production, work in harmony.
Envision multi-touchpoint experiences. Engage audiences and communities. Manage engagement programs, interactive learning environments, custom events, panels, workshops, from strategy and planning to on-going management and evolution.
—
Executive Producer. Brief to production.
Create digital products, publications and video for your audience.
Organizational Development.
Drive revenue and sustainable growth for your organization.
-
Exploring themes around the nature of human experience and creativity, immersive technology, and exploration, deploying them into practice through narrative journeys, interactive environments, collaboration, and multimodal communications.
Expertise
-
Strategic Planning
Business Design & Venture Building
Revenue Model Development
Technology & Trend Analysis
Capability Building
Process & Tool Development
Product & Service Design
Go-To-Market
New Value Propositions
Product/Market Fit
Partnerships
Idea Generation -
Brand strategy and positioning
Key message development
Creative Ideation
Brand Vision & Narrative Workshops
Thought Leadership ContentCulture & Alignment
Mission, Vision, Purpose
Brand Strategy
Research & Insights
Audits & Analysis
Brand Positioning
Brand Architecture
Brand Narrative
Naming & Nomenclature -
Content Direction
Creative Briefs
Content Team & Studio Staffing
On-Location Video Production
Content Strategy
Editorial Pillars & Guidelines
Storytelling Formats
Content Operations
Data Visualization
Data & Analytics
Monetization -
I’ve worked across the entire events ecosystem as a Strategist, Content Director, Experience Designer, and Program Manager. I’ve facilitated workshops, presentations, interviewed CEOs and creative business leaders on-stage, coordinated community gatherings, and led production teams to build out immersive environments (screens, set design, AV, custom fabrication, scenic, etc.).
Planning & Programming
Experience Journey Mapping
Content Themes & Topics
Speaker Curation & Prep
Activation & Collaboration
Stage Management
Production
Environmental & Scenic
Motion Graphics & Sonic Branding
Live In-Person/Hybrid/Virtual
Content Capture -
Project & Program Development
Website Design
Events & Workshops
Learning & Development
Marketing Materials
Sales Collateral
Brand Campaigns
Launch & Rollout