I create transformative strategies, plans, brands, content, products, events and experiences that provoke progress and community across physical+digital spaces.

My aim is to help mission-driven leaders envision and build the future by shaping multi-faceted programs and platforms from concept through launch to on-going development and growth.

How can I help?

Interdisciplinary creative strategist, experience designer, program manager, and executive producer. My mission is to help purpose-driven leaders:

  • Shape narratives to articulate world-changing ideas, envision future concepts, pragmatic action plans, and sustainable revenue models to drive organizational growth.

  • Build physical+digital programs and environments, live events and talks, online education, learning journeys, creative collaborations and community engagement initiatives where ideas, insights, and knowledge are shared and lives enriched.

  • Tell and capture stories that inspire new ways of thinking and being, ignite global movements and industry transformations, and give audiences and communities the tools and motivations to activate further.

  • Create brand and experience platforms as immersive, iterative ecosystems where new projects, programs, publications, and experiences can extend from, and where partners and communities can co-create and shape in novel, multidimensional ways.

Events & Experiences

Creator/Curator of Events, Experiences and Virtual Programs.

Content & Digital Media

Writer/Editor/Producer capturing stories, creating publications, interactive content experiences, and strategic communications.

New Ventures & Concepts

Strategist, systems thinker, and brand builder helping visionary leaders craft and articulate world-changing ideas, pilot future concepts, build products, drive revenue and navigate the future.

Roles I Play

Interdisciplinary Strategic Partner & Creative Human (always)

Events: Experience Creator & Program Manager

Marketing: Brand Builder & Activator

Content: Storyteller, Editor & Executive Producer

Growth: Revenue Generator & Growth Expert

FAQs

  • If you made it this far, it seems like you may want to work with me too. If you’re not sure how to start, here’s a few routes:

    1-day to 1-week sprints: When you have a rapid need, well-defined brief, or an urgent objective to solve for. 100% focus on your need. An organized, structured strategy session. Clear, actionable plan with as much research, insights, and value as I can pack in. We can develop further or hand off.

    1-2 week sprint: When you have a bigger challenge or 5+ team members joIning us. Need a more comprehensive communications strategy, go-to-market plan, editorial calendar, or have a more content project or event production to map out.

    Longer-term or on-going project. Like establishing and training a new team, creative studio, planning a launch in a new market, multi-week video production, or a website redesign with a custom CMS, sitemap, and intuitive visual storytelling tools.

    Book a 20-min intro call and let’s figure it out.

  • I would love to work with you to:

    • Develop projects or support causes community projects and impact initiatives.

    • Envision and launch new concepts, brands, products, and experiences around immersive art+tech+music, Web3, creative entrepreneurship and revenue models, small business and community development, regional culture/food/heritage, emerging trends and subcultures, the future of wellbeing, work, travel, tourism and mobility.,

    • Transform your brand, revamp your messaging and positioning, and activate it for a new market or region.

    • Tell stories that connect culture, heritage, business, and technology. Make trends and data visual and accessible. Create human-centered narratives, documentaries, investigations and publications to expose meaningful ideas and insights for

    • Build engagement programs, platforms, immersive learning experiences, interactive content environments, editorial publications and channels to inspire hard-to-engage niches or that support local communities or sustainability goals.

    • Curate, facilitate, moderate and manage editorial events, curating themes, topics, and speakers, or producing creative activations and experiences.

  • When I’m not booked, I try to take on quick (~1 day) pro bono projects for good causes or non-profits, usually once a month. If our visions for creating a future that is inclusive, sustainable, prosperous, creative and welcoming is shared, get in touch.

  • Sectors: Travel, Tourism, Hospitality, Media, Creative Services, Wellness, Food & Beverage, Aviation, Technology, Luxury, Lifestyle, Fashion

  • SkiftX

  • Crafting Experiences

    Online: Creative, Brand & Content Strategist. Design & Trends Researcher. Writer. Editor.

    On/Offline: Program Manager. Experience Designer. Event Producer. Senior/Executive Producer. Editorial Director. Instructional Designer. Learning Experience Designer. Course Creator. Community Manager.

    Org./Project/Program Development: Change Management. Social Impact. UX Researcher. Community Engagement.

    On-Stage: Moderator. Workshop Facilitator. Speaker. Panelist. Interviewer.

    Teams: Interactive Content Director. Digital Project Director. Field Production Manager.

    Growing Brands and Business

    Online: Marketer. Product Manager. Strategic Comms. Sales Strategist.

    Coaching/Advising: Brand Storytelling, Thought Leadership, Editorial Operations, Presentation & Pitch,

    As a Creative Strategist, Trends Analyst and Brand Marketer. when you need a conceptual thinker, creative storyteller, and data analyst, to tap research skills, keen eye for design, and vivid imagination, and a knack for finding insights, attuned to your business, market, culture and tech trends. I can find the right words, visuals and story flow to communicate your vision.

    Define big ideas and concepts with your leadership team.

    Trends, Research, Creative Strategy & Communications Skills to: Articulate Your Vision. Establish Future Concepts. Define Opportunity Areas. Bring Complexity to Clarity. Craft and visualize insightful ideas to win clients or funding. Projects like opportunity research, impact mapping, audience segmentation, competitive analysis, brand strategy & identity, strategic narrative, visual communication systems, visual frameworks, maps and diagrams, flowcharts,

    Design experiences and programs for your on/offline community.

    Experience Designer. Program Manager.

    As an experience designer I can help you envision immersive physical, digital, and hybrid interactive experiences and map out end-to-end audience journeys across platforms. As a Program Manager, I can orchestrate all the moving pieces so brand, content, talent, production, work in harmony.

    Envision multi-touchpoint experiences. Engage audiences and communities. Manage engagement programs, interactive learning environments, custom events, panels, workshops, from strategy and planning to on-going management and evolution.

    Executive Producer. Brief to production.

    Create digital products, publications and video for your audience.

    Organizational Development.

    Drive revenue and sustainable growth for your organization.

  • Exploring themes around the nature of human experience and creativity, immersive technology, and exploration, deploying them into practice through narrative journeys, interactive environments, collaboration, and multimodal communications.

Shaping ideas and programs to accelerate growth, ignite change, and inspire the future.

Enough already, let’s party.

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About Me & Services

See Past Work

Expertise

  • Strategic Planning
    Business Design & Venture Building
    Revenue Model Development
    Technology & Trend Analysis
    Capability Building
    Process & Tool Development
    Product & Service Design

    Go-To-Market
    New Value Propositions
    Product/Market Fit
    Partnerships
    Idea Generation

  • Brand strategy and positioning
    Key message development
    Creative Ideation
    Brand Vision & Narrative Workshops
    Thought Leadership Content

    Culture & Alignment
    Mission, Vision, Purpose
    Brand Strategy
    Research & Insights
    Audits & Analysis
    Brand Positioning
    Brand Architecture
    Brand Narrative
    Naming & Nomenclature

  • Content Direction
    Creative Briefs
    Content Team & Studio Staffing
    On-Location Video Production

    Content Strategy
    Editorial Pillars & Guidelines
    Storytelling Formats
    Content Operations
    Data Visualization
    Data & Analytics
    Monetization

  • I’ve worked across the entire events ecosystem as a Strategist, Content Director, Experience Designer, and Program Manager. I’ve facilitated workshops, presentations, interviewed CEOs and creative business leaders on-stage, coordinated community gatherings, and led production teams to build out immersive environments (screens, set design, AV, custom fabrication, scenic, etc.).

    Planning & Programming
    Experience Journey Mapping
    Content Themes & Topics
    Speaker Curation & Prep
    Activation & Collaboration
    Stage Management

    Production
    Environmental & Scenic
    Motion Graphics & Sonic Branding
    Live In-Person/Hybrid/Virtual
    Content Capture

  • Project & Program Development
    Website Design
    Events & Workshops
    Learning & Development
    Marketing Materials
    Sales Collateral
    Brand Campaigns
    Launch & Rollout